«Auch die Unternehmen sind «corporate citizens» und können Verantwortung für das Funktionieren des demokratischen Systems übernehmen.»

National narratives shape how a country talks about itself. The study entitled “Heimat neu erzählen – Narrative der Schweiz im Wandel” (“A new definition of home – narratives of a changing Switzerland”) shows that despite political differences, key narratives about Switzerland meet with broad approval. And yet it is clear that these narratives are also divisive.

The study “Stories of Home” explores dominant national narratives in Switzerland. It analyzes over 14,000 political documents and illustrates how storytelling shapes political communication.

In the “Companies for Democracy” network, participating businesses live up to their shared responsibility for a functioning Swiss democracy. They do so, among other things, through workshops for their apprentices.